Eric Jacobson

OCTOBER 12, 2014

While a business would not trust its finances to an intern, it should only trust its social media to a full-time member of its marketing team. Since 2002, she has served as a judge for the Web Marketing Association’s annual web award competition and has also been recognized as one of the "Top 100 Branding Experts" to follow on Twitter.

Media 79

Media Brand Books Collins 79

Harvard Business Review

JULY 17, 2018

In my view, however, the structure and processes of the GE board were poorly designed for effectively overseeing Immelt and his management team. The Board Had No Finance Committee. GE’s board had another major structural defect: It lacked a finance committee. There were three problems in particular: The Board Was Too Big.

Committee 8

Committee Welch Finance Participative 8

Harvard Business Review

MAY 29, 2012

As the Harvard Business School's Michael Jensen put the argument in a 2002 article , "Any organization must have a single-valued objective as a precursor to purposeful or rational behavior. In effect it leaves the manager with no objective.". Suppose, for example, you decided to go out to lunch.

Short-term 14

Short-term Long-term Objective Customer Loyalty 14

Harvard Business Review

MAY 10, 2016

This idea has led to regulation such as the Sarbanes-Oxley Act (2002), as well as requirements by the NYSE and NASDAQ that boards have a majority of independent directors and that members on the audit committee have financial expertise. But is this a realistic expectation for directors?

Company 8

Company Committee CEO Chemicals 8

Harvard Business Review

JANUARY 4, 2013

Lazear went on to describe how economists, with the University of Chicago's Gary Becker leading the way , had been running roughshod over the other social sciences — using economic tools to study crime, the family, accounting, corporate management, and countless other not strictly economic topics.

Tversky 11

Tversky Crisis Levitt Consensus 11

Harvard Business Review

AUGUST 6, 2014

content (news, finance, weather) into two Chinese languages, and directory access to 20,000 web sites, an approach that the company had adopted elsewhere. search engine company Inktomi in 2002. By mid-2004, however, the operation was mired in conflict over control and differences in management style.

Chief Financial Officer 9

Chief Financial Officer Operations Learning-by-Doing IPO 9

Harvard Business Review

MAY 20, 2016

More than 25 years ago, William Sahlman wrote the HBR article “Why Sane People Shouldn’t Serve on Public Boards,” in which he compared serving on a board to driving without a seatbelt, that it was just too risky—to their time, reputations, and finances—for too little reward. And consider the example of Jeffery W.

Execution 9

Execution P&L CEO COO 9