2004 2010 Core Competence Operations 
Harvard Business Review
DECEMBER 22, 2010
The Nike Foundation also leans on its expertise in innovation and scale to find solutions to poverty, while keeping its operations separate from the business. Day says, "we have been able to use the best of our Nike DNA, but have the freedom to operate as an independent force for change in the development sector.
Harvard Business Review
JANUARY 3, 2014
One of the most significant came in early 2004 when we decided to relocate from San Francisco to Las Vegas. When we started to look at new locations for our call center operations, we initially considered outsourcing to India or the Philippines and met with a few potential providers. We’ve also expanded far beyond shoes.
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