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Lessons from the Best Global Brands 2010: Building trust and.

Strategy Driven

Figure 1: The Interbrand Best 100 Global Brands 2010 A look at two brands’ performances from this year’s table offers insight into how brands can navigate today’s marketplace. which resulted in an increase in brand awareness of 72 percent between 2004 and 2010. Juliano Howard T. Dickens Jr.

Brand 64
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Social Networking for Business: Does it Really Work? :: Women on.

Women on Business

Example 1: During the 2004 election season, I connected with a new friend through a grassroots Asian Pacific Islander political group. EVEN MORE: Yet another example: a good friend of mine from the 2004 Dean campaign, who was active in the 2008 Obama campaign as well, put in a request for web developers through his Facebook e-mail.

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Corporate Diversity Still Coming Up Short for Women

Strategy Driven

For a full copy of the 2010 study, click here. Bureau of Labor Statistics, February 2010 Report About Calvert Calvert has long been a leader in advocating for corporate diversity. StrategyDriven effective executives, efficient employees Home About The StrategyDriven Organization Our Company Our Contributors Karen K. Juliano Howard T.

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In FCC's Report on Wireless Competition, an Agenda?

Harvard Business Review

Every year since 1995, the Federal Communications Commission (FCC) has released a report on the state of competition in the wireless market. Or, if not, what negative effect its dubious conclusions might have on regulatory policy in wireless markets. If firms are not exercising market power, competition reigns.

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How Chinese Subsidies Changed the World

Harvard Business Review

It is no coincidence that this upheaval in the Chinese solar industry is occurring at a time when the central government''s subsidies that had financed the industry''s explosive expansion have declined even as problems in the global solar-panel market have soared. In parallel, from 2004 to 2011, U.S. billion in 2010.

Bond 8
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An Insider’s Account of the Yahoo-Alibaba Deal

Harvard Business Review

At the time, though, we were just in search of a new approach to building a sustainable business in that critical but often difficult market. In fact, you could say (and many did) that our previous attempts had failed, in that we hadn’t established a sustained market position. Things hadn’t gone well up until that point.

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How U.S. Businesses Can Succeed in India in 2015

Harvard Business Review

At the same time Amway and L’Oreal thrived in the same market and personal care sales boomed across most of India. billion in 2010, predicting it would grow at 20% a year for a decade. Kent goes on to say that the key to their success in India “has been learning to see the Indian market as it is, not as we wished it to be.”