An Insider’s Account of the Yahoo-Alibaba Deal
Harvard Business Review
AUGUST 6, 2014
With the ad market under $70 million, many of our local competitors were rapidly experimenting with new types of revenue and business models and were far ahead of us. The idea was simple: Combine the best of both companies into the new Yahoo China, which was projected to generate more than $25 million in revenue in 2004.
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