In the CEO Afterlife

MARCH 18, 2015

This can mean expanding product lines, entering new markets and geographies, line extending brands, acquiring new businesses, creating projects, and adding layers of management to manage the self-created complexity. By 2004, sales and profits were in double digit declines. Complexity had brought LEGO to its knees. Now for the kicker.

Apparel 100

Apparel Brand Franchising Competitive Advantage 100

Harvard Business Review

SEPTEMBER 26, 2011

He's not only one of the world's best big-wave surfers but he also created an entirely new category within the sport called tow-in surfing. So Laird gathered some friends and used jet skis to transform surfing into a team sport. But as a growth strategist, I really respect his ability to create a new category within his sport.

B2C 12

B2C Strategy B2B Waterman 12

Harvard Business Review

NOVEMBER 24, 2017

An example of strategic burnout can be found at Lego around 2004. Leading disk-drive manufacturers found it nearly impossible to maintain their success when the technology and market structure began to change. The group developed an internal “Get Connected” manifesto that helped guide and leverage the web at IBM.

Strategy 8

Strategy Strategic Planning Stress Hamel 8

Harvard Business Review

MARCH 28, 2011

For example, imagine being at a dinner party and people start talking about sports — what else are they talking about? Think of this as the same, but instead of talking about sports in the context of the weather, HBR is talking about failure in the context of the CEO, employees, etc. The weather and its effect on the game?

Analysis 14

Analysis Sample Globalization Sports 14

Harvard Business Review

JANUARY 15, 2014

They pointed out that we were a very young company, but our market value was $45 billion—more than the entire U.S. We’d developed a technology that allowed companies to dramatically expand the capacity of existing fiber optic cable, so you could put more data through a network without digging up miles of fiber. automobile industry.

Industry 8

Industry CEO Long-term Short-term 8

Harvard Business Review

JANUARY 5, 2017

Political campaigns are marketing campaigns, messages aimed at selling a product. Two developments bear noting. Yet by 2004 its market share was down to 3%. It focused its efforts on earning a majority share of Europe’s digital classified advertising market (a product that connects buyers and sellers).

Media 9

Media Advertising Fixed Costs Content 9