4 Failure Points that Can Undermine Your Business – Failure Point 2: Concept Validation Is Not Enough
Strategy Driven
OCTOBER 26, 2016
Since the Internet was still in its infancy, our business model called for selling classified print ads in the form of commercial real estate listings, traditional display ads, and subscriptions. In the end analysis, I took a huge gamble on a concept business with an untested business model. 500 company.
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