2006, B2B and Commitment - Leadership Digital

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2006

B2B

Commitment

Why Multinationals Are Doubling Down on Russia

Harvard Business Review

APRIL 4, 2016

Russia’s industrialization also means that the market offers substantial opportunities in diverse B2B sectors such as mining, oil and gas, metallurgy, chemicals, light industry, and consumer durables. This worked, because both crises were short-lived (lasting approximately 1-1.5 years) and were followed by rapid recoveries.

Depreciation

Depreciation B2B Price Crisis

Your New Hit Product Might Be Underpriced

Harvard Business Review

MAY 24, 2016

Another noteworthy minivation was Audi’s Q7 luxury SUV, launched in 2006 for €55,000. A third (especially in B2B circles) is having too few customers asking salespeople to escalate discussions about their purchase to higher levels in your company because they are dissatisfied with your price.

Productivity

Productivity Products Price Arkes

Why Multinationals Are Doubling Down on Russia

Your New Hit Product Might Be Underpriced

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