2006 B2B Innovation Marketing 
N2Growth Blog
NOVEMBER 30, 2010
While the technology supporting sales process have clearly evolved, the traditional sales strategies proffered by sales gurus 20 or 30 years ago have not kept pace with market needs. Today’s consumer (B2B or B2C) does their homework, is well informed, and buys…they are not sold.
N2Growth Blog
OCTOBER 25, 2010
MIT Technology Review The Massachusetts Institute of Technology’s magazine of innovation promotes “the understanding of emerging technologies and their impact on business and society.&# … Executive Development Opportunities.
Harvard Business Review
MAY 24, 2016
Some products are truly innovative but stay walled up too long in R&D and then are released to market when they are no longer unique. But one innovation pitfall is particularly insidious because it doesn’t involve an outright failure; in fact, these product launches actually do well in the marketplace.
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