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Recommended Resources – An Interview with Paul Leinwand and Cesare Mainardi, authors of The Essential Advantage

Strategy Driven

The Essential Advantage : How to Win with a Capabilities-Driven Strategy. In 2006, Pfizer directly redeemed the value built by PCH by selling the business to Johnson & Johnson for an unprecedented US$16.6 times EBITDA (compared to average multiples of 15 at the time). by Paul Leinwand and Cesare Mainardi. billion, or 20.6