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Marketing Success | N2Growth Blog

N2Growth Blog

Those of you familiar with this blog know that I’m generally a strong marketing advocate. That said, my typical pro-marketing position assumes that certain key fundamentals are in place to insure that the lunatics don’t somehow become in charge of the asylum.

Blog 303
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Leadership & Political Correctness | N2Growth Blog

N2Growth Blog

OXYMORON …Great leaders are not politically correct, but they are politically savvy – there is a difference. Putting political agendas and peer pressure aside (as great leaders do), leaders should not make their choices based upon public opinion.

Politics 375
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Managing Board Relations | N2Growth Blog

N2Growth Blog

In today’s post I’ll deal with a skill set that all successful CEOs excel at…managing board relations. What’s interesting to me is that of all the constituencies that CEOs must deal with, the relationship with a board of directors is among the easiest to manage.

Blog 334
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The Best Leadership Books of 2020

Leading Blog

DeLong (Harvard Business Review Press, 2020) Teaching by Heart summarizes the author’s key insights gained from more than forty years of teaching and managing. In this fun and provocative page-turner, Michael Fanuele, one of the world’s most successful marketing strategists, shares The Six Skills of Inspiration. Blog Post ).

Books 449
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Customer Experience Management | N2Growth Blog

N2Growth Blog

Most companies can claim an element of success in some aspect of CRM proficiency such as sales force automation, database marketing, development of a knowledgebase, etc., As most of you know I am a huge fan of well conceived CRM initiatives. That said, I have rarely witnessed CRM implemented to its full potential.

Blog 304
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Statesman vs. Politician | N2Growth Blog

N2Growth Blog

While the term political leadership may have become an oxymoron, it is simply impossible to be a statesman and not be a leader… It has been said that a politician is concerned with winning an election, and a statesman is concerned with future generations.

Blog 415
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Drinking the Talent Kool-Aid | N2Growth Blog

N2Growth Blog

While I’ve often addressed what it really takes to create a talent driven organization, few companies seem willing to make the requisite investments needed to successfully align their actions with their management speak.

Blog 366