Harvard Business Review

MAY 8, 2012

According to the latest McKinsey survey, 35% of respondents in China believe that companies that market products across a range of categories are more trustworthy than those that focus on just one or two segments. According to the company, the website has received more than 50,000 unique visitors in the first two months after its launch.

Brand 11

Brand McKinsey Marketing Trends 11

Harvard Business Review

SEPTEMBER 29, 2011

They are not interested in hearing about the technological, regulatory, and societal developments that will determine the long-term, strategic positioning of this company.". Globally, these asset owners manage significant sums, exceeding $50 trillion at the end of 2009. Here are four specific recommendations: 4. over this period.

Long-term 11

Long-term CEO Short-term Asset Management 11

Harvard Business Review

DECEMBER 6, 2010

trillion ($426 billion) in 2009 — twice as much as it was in 2000. In recent years, P&G has invested as much as 30% of R&D to develop products that fit the tastes and budgets of China's rural consumers. A successful pioneer, the company has invested heavily in understanding consumers' needs and developing products for them.

Marketing 11

Marketing Franchising Retail Budgeting 11

Harvard Business Review

MARCH 7, 2012

In 2009, they accounted for 24.4% private-sector research and development. And, through linkages including supply chains (in 2009 multinationals purchased about $7 trillion in intermediate inputs from companies in America), multinationals enhance the performance of companies throughout the U.S. GDP while undertaking 40.9%

Globalization 9

Globalization Rivkin Supply Chain Trends 9

Harvard Business Review

APRIL 11, 2012

Meanwhile, from 2004 to 2009, emerging economies accounted for almost all of the world's GDP growth." Share your story or idea by entering the HBR/McKinsey Long-Term Capitalism Challenge. That brings us to the third big shift in capitalism: its changing geography. These are now not only high-income but slow growth and aging.

GDP 10

GDP Long-term Meyer Short-term 10

Harvard Business Review

FEBRUARY 7, 2017

New research, led by a team from McKinsey Global Institute in cooperation with FCLT Global , found that companies that operate with a true long-term mindset have consistently outperformed their industry peers since 2001 across almost every financial measure that matters. It started with developing a proprietary Corporate Horizon Index.

Long-term 8

Long-term EPS Short-term Management 8

Harvard Business Review

FEBRUARY 8, 2013

The McKinsey Global Institute reports that price volatility has hit a high , second only to the energy crisis of the 1970s. And I believe developing more resource-efficient business models will be the largest single financial opportunity of the twenty-first century. Some businesses are already adapting.

Resources 8

Resources McKinsey Globalization Industry 8

Harvard Business Review

DECEMBER 22, 2016

For example, Scott Blackburn, an Army veteran and former McKinsey & Company partner was paired with Chief of Staff Robert Snyder, who joined VA in 2009 after a 26-year career in the Army, to lead the transformation and reorganization initiative.

Six Sigma 8

Six Sigma Learning-by-Doing Crisis Kotter 8