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Complimentary Resource – Forrester Research Report: The Business Impact of Mobile Engagement

Strategy Driven

Forrester Research Report : The Business Impact of Mobile Engagement. Click here for more information on Forrester Research Report : The Business Impact of Mobile Engagement. You just finished reading Complimentary Resource - Forrester Research Report: The Business Impact of Mobile Engagement ! by Salesforce.com.

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Complimentary Resource – Top 10 Trends in Email, Mobile & Social Marketing

Strategy Driven

Copyright 2007-2013 by StrategyDriven Enterprises, LLC. Relate Articles: Complimentary Resource – Forrester Research Report: The Business Impact of Mobile Engagement. Complimentary Resource – The iPass Mobile Workforce Report (May 2010). Consider leaving a comment! All rights reserved.

Trends 59
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How Big Data Brings Marketing and Finance Together

Harvard Business Review

When Raja Rajamannar became CMO of MasterCard Worldwide in 2013, he moved quickly to transform how the credit card giant measures marketing. Consider Intel, which began eyeing Big Data’s potential to quantify marketing’s contribution to revenue in about 2010. His artillery: Advanced Big Data analytics. Inside Intel.

Finance 13