P&G Innovates on Razor-Thin Margins
Harvard Business Review
APRIL 16, 2012
Gillette (now a brand of P&G), reportedly has had a U.S. Third, P&G didn't stop at an India-tailored product, but built an India-tailored business model. The result has been transformative for P&G's Gillette business in India. centric "glocalization" to India-centric local innovation.
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