Remove 2010 Remove Brand Remove Company Remove Ethics
article thumbnail

Building Your Brand “Buddy The Elf” Style – Part 2 :: Women on.

Women on Business

How endearing is your brand to your customers? What do you your customers believe and understand about your brand? Using “Buddy the Elf” as an example for the four steps to brand building, this week we’ll discuss steps three and four: developing brand identification and meaning, and developing relationships with customers.

Brand 237
article thumbnail

Building Your Brand “Buddy the Elf” Style – Part 1 :: Women on.

Women on Business

How endearing is your brand to your customers? What do you your customers believe and understand about your brand? What do you your customers believe and understand about your brand? Let’s use “Buddy the Elf” as an example for the four steps to brand building. What is your company most skilled in providing your customers?

Brand 215
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Lessons from the Best Global Brands 2010: Building trust and.

Strategy Driven

StrategyDriven effective executives, efficient employees Home About The StrategyDriven Organization Our Company Our Contributors Karen K. Public scandals like the BP oil spill and Goldman Sachs’ mortgage securities fraud compromised consumers’ trust in brands, and as a result, consumer loyalty was at an all-time low. Juliano Howard T.

Brand 64
article thumbnail

How To Deliver Unbelievable Customer Service. | Rich Gee Group

Rich Gee Group

They were a little small (but they did look beautiful – almost brand new). Surprise #1: She then looked in the shoe for my size to send me a Brand New Pair. What company will I forever speak about with unbridled enthusiasm? What company am I now writing about to all of my readers? Guess what happened? No argument.

How To 248
article thumbnail

Loyalty vs. Tenure | N2Growth Blog

N2Growth Blog

Ask yourself this question…Who is more loyal; an employee who has been with the company a long time but is an under-performer, or a less tenured employee who always goes the extra mile and consistently exceeds expectations? the company is not leveraging its true talent base.

Loyalty 418
article thumbnail

Bonus or No Bonus? | N2Growth Blog

N2Growth Blog

Posted on November 29th, 2010 by admin in Miscellaneous , Operations & Strategy , Talent Management By Mike Myatt , Chief Strategy Officer, N2growth Bonus or no bonus? I have witnessed company bonuses work marvelously well, and I have seen them create great animosity and discord. That is the question.

Blog 318
article thumbnail

Should CEOs Have Term Limits? | N2Growth Blog

N2Growth Blog

Posted on July 7th, 2010 by admin in Leadership , Operations & Strategy , Rants By Mike Myatt , Chief Strategy Officer, N2growth I have read some interesting articles and blog posts of late on the subject of CEO term limits, and felt this topic worthy of discussion.

CEO 287