Harvard Business Review

AUGUST 8, 2017

There’s been a gold rush happening in technology these last few years, focused on the Internet of Things, or IoT. And while we’ve found customers for IoT connectivity, the number of our customers who value the new technology has been much lower than industry projections led us to believe.

Productivity 9

Productivity Products Early Adopters Software 9

Harvard Business Review

MAY 17, 2011

Companies must pull off a difficult feat: create products and services that are aspirational and combine them with business models that can work with income volatility, not just low incomes. Best Buy's Buyback program allows consumers to sell back their gadgets at a guaranteed price when they upgrade to a newer technology.

Prahalad 14

Prahalad Business Model Early Adopters Innovation 14

Harvard Business Review

JULY 27, 2017

This meant that the company was leaving out huge innovation potential — thousands of startups with billions of funding — that could help BMW innovate anything from core vehicle technology (batteries, sensors, artificial intelligence software) to manufacturing innovations (internet of things, cybersecurity, robotics).

Venture Capitalist 8

Venture Capitalist Meyer Innovation Fixed Costs 8

Harvard Business Review

JUNE 7, 2013

Technology, on the other hand, makes it much easier. And while you might scoff at these as something that only early adopters use, even late adopters of digital technologies leave behind an incredibly detailed trail of their lives. But the technology alone isn''t the problem.

Film 8

Film Information Technology Information Technology 8