Clout as Strategy and Why Companies Won't Admit It | In the CEO.
In the CEO Afterlife
AUGUST 29, 2011
We create the seeds, the traits, and crop protection chemicals that help farmers produce more food using fewer resources.” Clout is also Kraft Foods’ clandestine business strategy, achieved through acquisition (General Foods was the first big catch, then Nabisco, Jacobs Suchard, and Cadbury, just to name a few). Likely true.
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