GE's Eco-Innovation Platform
Harvard Business Review
OCTOBER 26, 2011
Comstock was telling me about the company's growing innovation platform, the GE Ecomagination Challenge which inspires collaboration between GE and entrepreneurs. Starting in mid-2010, GE asked the world for their ideas about "Powering the Grid" and, later on, "Powering Your Home." "We're looking for new models of innovation.
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