2010 CTO Innovation Planning 
Harvard Business Review
APRIL 23, 2012
If you had zilch , you'd have to be more innovative, more passionate, and more creative. A 2010 Catalyst Information Center study (PDF) found "companies with gender diversity at the top drive better financial performance on multiple measures — including 36% better stock price growth and 46% better return on equity.".
Harvard Business Review
AUGUST 20, 2013
As a result, in recent years, innovative ideas have been stifled and entire industries have fallen into the death spiral of cost/price cutting commoditization. Instead of risk = bad, leaders need to understand that today, calculated risk = innovation, meeting marketplace demands, leapfrogging competition and creating true profit.
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