2010 Groupthink Innovation Management 
Harvard Business Review
MARCH 19, 2015
Others, perhaps driven by their own narcissism, pick people who are like them, which kills diversity and breeds groupthink. Buffer , a social media firm, uses them to create virtual teams and pilot novel organizational structures that eschew managers and formal roles. Alternatively, they just assemble the smartest folks they can find.
Harvard Business Review
FEBRUARY 3, 2011
It happened during the Kennedy Administration's Bay of Pigs fiasco when " groupthink " carried the day. Minority viewpoints have been proven to aid the quality of decision making in juries, by teams, and for the purpose of innovation. Nilofer Merchant is a corporate advisor and speaker on innovation methods.
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