On Creative Accounting: Two Creativity Myths
Harvard Business Review
NOVEMBER 29, 2010
For example, most in the art world agreed that sculptor Janet Echelman's "Water Sky Garden," created for the speed-skating site at the 2010 Vancouver Winter Olympics, was decidedly different. The Balanced Scorecard's primary form of novelty is that it takes into account the intangible assets that are so crucial for information-age companies.
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