Women on Business
DECEMBER 24, 2010
As we read year-end and best-of 2010 articles and watch the tribute shows, take a moment to try to add up the cumulative wealth of those being remembered. In the years leading up to 2010, estate planners believed that an estate tax-free 2010 would never happen, but Congress never got its act together long enough to change the law.
Women on Business
JANUARY 3, 2011
Offer your services for website design , IT Consulting , or Internet Marketing. Market your service to small businesses, and people with home offices. Tap into social media marketing or business networks to attract customers to your Web site. Everybody uses a computer, but few know much about it.
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Women on Business
DECEMBER 17, 2010
This year of 2010 has been a revelation to me as to the ins and outs of Social Media. I take it as a marketing given that a business should be utilizing internet Social Media opportunities if – and this is a big IF – that business has a desire to be known farther afield than its own geographical neighborhood.
Women on Business
JANUARY 17, 2011
The same principles apply to e-marketing: before rolling out a campaign to a large audience, test it on a small one. How does their e-marketing supplement their traditional marketing? Create a Benchmark Traditional direct marketing always uses a control piece as the benchmark, generally with an A/B split test.
Women on Business
DECEMBER 28, 2010
They need to be their own PR specialist every day. However, the companies that have formal sponsorship programs are few and far between. High performing women need to take control of their own career advancement. They need to advocate for an advocate or sponsor. Here are some suggestions: Be proactive, intentional, and strategic.
Women on Business
JANUARY 11, 2011
Know the TV’s market. In order to get booked on TV, you need to have the right marketing materials. To draft a pitch that brings results, follow these steps: 1. When drafting your pitch, don’t make it salesy. Make it informative and entertaining. Tell the producers how you are going to be able to help their audience.
Women on Business
DECEMBER 7, 2010
To enter for a chance to win (United States and Canada residents only): How to enter: 1) Become a member of FreeThrive.com [link] by December 17, 2010 2) Follow @monicadear and @freethrive on Twitter and let us know your username at FreeThrive.com That’s it! Contest ends at 11:59pm Pacific Standard Time on December 17, 2010.
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