Women on Business

JANUARY 11, 2011

According to author and thought leader Simon Sinek, people buy the “why.” Red Zone Marketing’s “Why”: We focus our efforts on finding simple, common sense and inexpensive alternatives to creating growth in a business. We are committed to designing smart marketing strategies – not the flashiest or most complex.

Press Release 167

Press Release Discount PR Marketing Strategy 167

Strategy Driven

NOVEMBER 27, 2010

Within each episode, Melissa Francis, Simon Hobbs, and a group of distinguished guests discuss what it takes to be a visionary leader; guiding their companies to success within the rapidly changing global marketplace.

Transportation 50

Transportation Execution Simon Newsletter 50

Strategy Driven

OCTOBER 30, 2010

Within each episode, Melissa Francis, Simon Hobbs, and a group of distinguished guests discuss what it takes to be a visionary leader; guiding their companies to success within the rapidly changing global marketplace.

Retail 50

Retail Execution Simon Leadership 50

Women on Business

DECEMBER 20, 2012

Guest Post By: Andrea Simon, PhD., president of Simon Associates Management Consultants. I was recently asked to think about how 2013 trends will impact women in the work force and how women will impact the trends. But many of the trends are picking up speed now and should become even more pronounced in 2013.

Trends 265

Trends Power Simon Real Estate 265

Harvard Business Review

SEPTEMBER 12, 2017

Is Amazon trying to capitalize on the growing trend of mail-order meal kits? I see Amazon’s price strategy with Whole Foods, fueled by constant testing and experimentation, to evolve in three steps: changing price perception, growing the market for healthy foods, and then applying insights to other offline retail sectors and services.

Price 8

Price Retail Competitive Advantage Long-term 8