In the CEO Afterlife

AUGUST 29, 2011

billion in sales) provides huge economies of scale throughout the operation, especially in production, fixed overheads, distribution and marketing. It has not – 2010 profits for Exxon and Shell rose by 57 and 61% respectively. Tags: Human Resources , Leaderhip , PR , Spin , Strategy. Their size ($49.2 Likely true. About John.

Strategy 131

Strategy CEO Company Competitive Advantage 131

Women on Business

JANUARY 24, 2011

But many businesswomen are so overwhelmed with running day-to-day operations, there is little or no time to do a good job at casting the net of promotional effort out—whether through community activities, donations, networking events, promotional campaigns, public relations initiatives, or advertising—it is NEVER enough!

Press Release 100

Press Release Discount Sharpe Advertising 100

You're Not the Boss of Me

JULY 13, 2009

In other words we operate on the principle that equity means treating everyone in the same way. I wonder what we might we invent if we threw out the whole idea of a PR Process as “the&# answer? What has to be present for a PR system to actually work? My coaching to one client this year was to declare a do-over!

Performance Review 40

Performance Review Review PR Blanchard 40

Rajesh Setty

OCTOBER 14, 2008

That helped create more engaging, meaningful conversations – well beyond the bragging that comes in traditional PR. Traditional publishers take very long to get their acts together, and frankly, I don’t operate with those timelines. © 2005 - 2010 Rajesh Setty Podcast Powered by podPress (v8.8)

Entrepreneur 28

Entrepreneur Licensing Newsletter Books 28

Harvard Business Review

JANUARY 6, 2012

in operating income, while companies with lower levels declined 32.7% (Towers Watson). According to a PRWeek/Barkely PR Cause Survey in 2010, two-thirds of brands now engage in cause marketing, up from 58% in 2009. Engaged organizations also grew profits as much as three times faster than their competitors.

Supply Chain 16

Supply Chain Company Strategic Planning Bottom-up 16

Terry Starbucker

AUGUST 1, 2010

Home About Me About This Blog Starbucker’s Amazon Store TerryStarbucker.com Ramblings From a Glass Half Full The Magic Formula For Sustainable Business Excellence – It’s More Hard Work Than Hocus Pocus by Starbucker on August 1, 2010 “How did you do that&# ? “Pr&# is Pride. Popularity: 2% [ ? Great work.

Blog 246

Blog Metrics Learning-by-Doing Handbook 246

Harvard Business Review

SEPTEMBER 27, 2013

I Give This Blurb 3 Stars Operation Clean Turf and the War on Fake Yelp Reviews Businessweek Were the 19 companies accused of commissioning fake online reviews the only firms out there engaged in this nefarious practice? Not likely. Federal Trade Commission says 15% to 20% of all reader reviews might be fake.

Review 8

Review CFO PR Analysis 8

Harvard Business Review

OCTOBER 15, 2012

In 2010, Gap announced a brand new logo, then retreated after a week. Within a week " United Breaks Guitars " had three million views (it's more than 12 million now), and United had a PR crisis on its hands. military leaders realized we were fighting a type of enemy that would require fundamental changes in operations and strategy.

Brand 15

Brand PR Strategy Politics 15