Procter & Gamble and Innovation in Asia
Harvard Business Review
FEBRUARY 3, 2011
He noted how Singapore Agency for Science, Technology & Research ( A*STAR ) has told P&G that sustainability is "no longer a program, it is part of how we do our work.". A*STAR Managing Director Low Teck Seng used that phrase to describe how Singapore appears on a map. Simplifying technology and new business models."
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