Strategy Driven

NOVEMBER 19, 2010

The most important thing is to actively think about your audience as you start planning your presentation. You can plan your strategy around what the audience knows and how they think. About the Author Bill Rosenthal is the Chief Executive Officer of Communispond Inc.,

Planning 50

Planning Audience Succession Library 50

Strategy Driven

NOVEMBER 26, 2010

About the Author Bill Rosenthal is the Chief Executive Officer of Communispond Inc., He also served as President of Kaplan College, a division of Kaplan Inc., LearnTO Library materials come in a wide range of formats and are available for organization-wide access on an annual subscription basis.

Library 70

Library Kaplan Newsletter Audience 70

Strategy Driven

NOVEMBER 21, 2011

Planning a presentation? The executive used the story to illustrate that the company prides itself on serving its customers. As you plan the story that opens your presentation think of how the great authors and moviemakers tell their stories. Point out the personal payoffs they’ll get by supporting your plan.

Power 56

Power Audience Kaplan Short-term 56