In the CEO Afterlife

AUGUST 29, 2011

Clout as Strategy and Why Companies Won’t Admit It. by John • August 29, 2011 • Human Resources , Leadership , Strategy • 2 Comments. Articulating how a company will become the biggest and the best is the strategy. Delight Global Snacks Consumers. In the CEO Afterlife. Main menu Home. Leadership.

Strategy 131

Strategy CEO Company Competitive Advantage 131

First Friday Book Synopsis

JANUARY 12, 2012

Capturing New Markets: How Smart Companies Create Opportunities Others Don’t Stephen Wunker McGraw-Hill (2011) How to locate, penetrate, and dominate in new markets or in new customer segments Opinions are divided (sometimes sharply divided) about where and how to generate new revenue sources when competing in a global economy such as the current one, (..)

Marketing 75

Marketing Review Books Globalization 75

Leading Blog

JULY 19, 2013

This is a post by Brian Sheehan, author of Loveworks: How the World''s Top Marketers Make Emotional Connections to Win in the Marketplace. You can become a Lovemark. * * * Brian Sheehan, author of Loveworks : How the World''s Top Marketers Make Emotional Connections to Win in the Marketplace , is Associate Professor of Advertising at the S.I.

Loyalty 282

Loyalty Advertising Peer Review Brand 282

First Friday Book Synopsis

JANUARY 12, 2012

Capturing New Markets: How Smart Companies Create Opportunities Others Don’t Stephen Wunker McGraw-Hill (2011) How to locate, penetrate, and dominate in new markets or in new customer segments Opinions are divided (sometimes sharply divided) about where and how to generate new revenue sources when competing in a global economy such as the current one, (..)

Marketing 70

Marketing Review Books Globalization 70

Great Leadership By Dan

SEPTEMBER 17, 2013

Humble to a fault, I would label him as one of the most successful global leaders I have ever met. I am not surprised he picked this topic as he is charged in growing Unilever’s businesses in emerging and highly VUCA-prone markets. Participate in The Global Leadership Forecast to learn those answers. He has done a masterful job.

Globalization 221

Globalization Talent Management Benchmarking Participative 221

First Friday Book Synopsis

DECEMBER 28, 2011

The McKinsey Quarterly: Top Ten Articles (2011) Here is the “Top Ten Newsletter: Fourth Quarter 2011″ that enables you to read all of the most popular articles featured in The McKinsey Quarterly in 2011.

McKinsey 80

McKinsey Article Newsletter Company 80

In the CEO Afterlife

APRIL 17, 2011

by John • April 18, 2011 • Branding , Marketing • 0 Comments. Here’s a rather fascinating little anecdote about a very famous global brand, Toblerone. The exuberant Brand Manager came back with plenty of information including a story that had been long-buried in the company archives in Neuchatel.

CEO 204

CEO Brand Brand Management Human Resources 204

Coaching Tip

FEBRUARY 18, 2011

These prices have risen due to strong global demand, particularly in emerging markets, and pockets of reduced supply. The globalization of the labor force continues to exert pressure on the U.S. job market even as it pushes up commodity prices by expanding the middle class world-wide.

Globalization 84

Globalization Class Price Politics 84

In the CEO Afterlife

AUGUST 1, 2011

by John • August 1, 2011 • Branding , Marketing • 0 Comments. At that time, Bristol-Myers also marketed a slew of also-rans such as Ipana and Fact Toothpaste, Vitalis Hair Tonic, Softique Bath Oil and Mum and Trig Deodorant. The company that now owns Brylreem Hairdressing is Combe Inc., Main menu Home.

Brand 170

Brand CEO Stage-Gate Marketing 170

Marshall Goldsmith

AUGUST 15, 2011

Q: Do you have any specific suggestions for marketing executives in this challenging climate? During hard times companies often cut back on marketing budgets. As business becomes more competitive, marketing executives face increasing pressure to demonstrate the value that their function is adding to the firm.

Advice 107

Advice Execution Marketing Prahalad 107

Tanveer Naseer

DECEMBER 20, 2016

The following is a guest piece by EMEA Marketing Director Monika Götzmann. The level of customer service you provide can go a long way towards determining whether your business is a success or failure, which is why companies invest so heavily in training and customer service courses.

Performance Review 100

Performance Review Review Loyalty Customer Loyalty 100

The Horizons Tracker

APRIL 28, 2022

A recent paper from the Global Entrepreneurship Monitor (GEM) taps into the zeitgeist by proclaiming that startups will be vital to successfully tackle global challenges, such as Covid-19 and Brexit. This gummed-up process of innovation is not confined to big-company transformation. Engines of creation.

Entrepreneur 96

Entrepreneur Venture Capitalist Mass Marketing Globalization 96

In the CEO Afterlife

AUGUST 1, 2011

by John • August 1, 2011 • Branding , Marketing • 0 Comments. At that time, Bristol-Myers also marketed a slew of also-rans such as Ipana and Fact Toothpaste, Vitalis Hair Tonic, Softique Bath Oil and Mum and Trig Deodorant. The company that now owns Brylreem Hairdressing is Combe Inc., Main menu Home.

Brand 131

Brand CEO Stage-Gate Marketing 131

Leading Blog

JANUARY 5, 2015

During most of the 20th century Kodak held a dominant position in photographic film, and in 1976, had an 89% market share of photographic film sales in the United States. In 2012, the company filed for Chapter 11 bankruptcy protection. I also believe companies didn’t learn much from Kodak’s example. I believe the answer is yes.

Film 150

Film Human Resources Technology Maturity 150

Sales Wolf Blog

JULY 9, 2010

 This week I've got a unique and excellent resource from Fast Company that I would like to point you to.  Enjoy!   The Resource:    Fast Company's 30 Second MBA What it is:   30 Second MBA is a unique video resource that in some ways resembles a virtual university.

Company 140

Company Human Resources Prahalad Resources 140

Tanveer Naseer

JUNE 19, 2012

That’s the basis of my conversation with author and renowned marketing CEO Shama Kabani in this episode of “Leadership Biz Cafe”. Shama is an international speaker, best-selling author and the award-winning CEO of The Marketing Zen Group – a global online marketing and PR firm. for Canadian readers).

Media 203

Media Organization PR ROI 203

In the CEO Afterlife

JANUARY 14, 2012

I could talk about their brands, their global clout, their sales growth or their stock market value. From 1837 to the present, P&G people have been the company’s sustainable success factor. P&G people have a tremendous trust in each other, but the ultimate judge is in the data, such as market share and productivity.

Proposal 260

Proposal Advertising Brand Marketing 260

Chart Your Course

AUGUST 21, 2013

Are there still people in your company who don’t understand the value of employee involvement programs? 2) Operating margins increase: According to the Towers Watson 2012 Global Workforce Study, companies with the highest sustainable engagement scores had an average one-year operating margin of 27% (vs. by Companies4Good ?03-26-2013

Human Resources 153

Human Resources Talent Management Motivation Analysis 153

Strategy Driven

NOVEMBER 1, 2010

StrategyDriven effective executives, efficient employees Home About The StrategyDriven Organization Our Company Our Contributors Karen K. Figure 1: The Interbrand Best 100 Global Brands 2010 A look at two brands’ performances from this year’s table offers insight into how brands can navigate today’s marketplace. Juliano Howard T.

Brand 65

Brand Globalization Banking Long-term 65

The Horizons Tracker

OCTOBER 12, 2020

They believe the key is the growth rates of companies that adopt very different strategies, with those whose investments focus more on capital than workers seeming to enjoy greater success than those whose investments are more people-oriented. In manufacturing, for instance, the ratio fell from 18% in 1981 to 12% in 2011.

GDP 63

GDP Outsourcing Retail Finance 63

Great Leadership By Dan

DECEMBER 11, 2018

For two years (2016 and 2017) Deloitte’s Global Human Capital trends survey has positioned organizational redesign as the number one concern for businesses. He founded The ODD Company www.theoddcompany.ie in 2011 to deliver TDP (a cloud-based team development tool and methodology) to the international markets.

Team 283

Team Simon Leadership Leadership Styles 283

Women on Business

DECEMBER 28, 2010

Usually sponsors have more senior positions than mentors, and it is their responsibility to advocate for an individual and pull them up the ranks to a top level position in the company. Companies now understand the impact of diversifying their talent pool, especially in leadership roles. Broaden your influence outside the company.

Press Release 239

Press Release PR Mentor Discount 239

Tanveer Naseer

APRIL 1, 2014

From blue ocean strategy to Michael Porter’s five forces, Vijay Govindarajan’s reverse innovation to Richard D’Aveni’s hypercompetition, great thinkers and their ideas directly effect how companies are run and how business people think about and practice business. This compares with just one in 2011.)

Blue Ocean Strategy 220

Blue Ocean Strategy Prahalad Christensen Leadership 220

LDRLB

FEBRUARY 13, 2013

20th Century HR practices were designed for hierarchical companies in stable markets, and from a limited resources paradigm of view. 21st Century HR Departments must be designed for unstable markets, and from an unlimited resources point of view. In 2011, 51% did. In 2010, 38% did.

Trends 119

Trends Globalization Proposal Industry 119

Women on Business

JANUARY 30, 2012

It’s clear that in many cases, women are not just influencing the market; they are the market. In other words, women have been the market for some time now yet many executives have not taken action on this huge opportunity. In 2012, 18 of the Fortune 500 companies will have women CEOs at the helm. Passion counts.

Power 248

Power Cooper Diversity CEO 248

CO2

AUGUST 31, 2010

The book that is being presented is written by Aaron Goldman entitled Everything I Know about Marketing I learned from Google. Gary Cohen grew the company from two people to 2,200 employees Currently, he is Managing Partner of CO2 Partners, LCC, operating as an executive coach and consultant. I bet the book is great too.

Marketing 74

Marketing How To Executive Coaching Strategic Planning 74

Women on Business

DECEMBER 13, 2010

It means that without aggressive networking, your company is missing out on thousands of government contract opportunities every year. In addition, when your bid is the first time a government agency learns of your company, you can be sure your proposal is heading for the bottom of the pile. Network to make sure they know yours.

Press Release 167

Press Release Discount PR How To 167

Women on Business

DECEMBER 15, 2010

I sure that most of us are aware of the current studies that prove that having a diverse board (at least 30% women representation) contributes directly to a company’s performance. In fact, companies with more female representation, outperform companies don’t have women.

Press Release 214

Press Release Discount PR Magazine 214

Modern Servant Leader

NOVEMBER 18, 2010

September 20, 2011 Servant Leadership. Monthly: September 2011. August 2011. April 2011. March 2011. February 2011. January 2011. Servant Leadership Observer – April 2011. Servant Leadership Observer – March 2011. Book Says Servant Leadership Critical for Marketing Leaders.

Servant Leader 150

Servant Leader Leadership Microfinance Discount 150

Women on Business

JANUARY 18, 2011

Katrina Markoff launched her gourmet chocolate company in 1998. The steps she took next to bring her chocolates to a larger market would bring her great success over the course of the next decade. Katrina leads her company with a focus on keeping her staff creative and relaxed. Katrina didn’t give up.

Press Release 133

Press Release Magazine Entrepreneur Discount 133

Modern Servant Leader

JANUARY 17, 2013

Social CEOs : 77% of buyers say they are more likely to buy from a company whose CEO uses social media1. Employee Trust: 82% of employees say they trust a company more when the CEO and leadership team communicate via social media. Proliferation: Global Mobile devices to go from 3.4 Social Media. Billion in 2010 to 7.9

Forrester 197

Forrester Retail Media Succession 197

Women on Business

JANUARY 11, 2011

While most companies explain that they make great products, Apple is unique in that they begin by telling the consumer “ why ” they make their products. Red Zone Marketing’s “Why”: We focus our efforts on finding simple, common sense and inexpensive alternatives to creating growth in a business.

Press Release 167

Press Release Discount PR Marketing Strategy 167

Women on Business

JANUARY 12, 2011

Another example is from a friend who was interviewing with a company as an account executive. Turns out a friend of hers who worked at the company told her that the organization has churned through over 20 account managers in five years. Should Companies Pay for Excessive Interviews? I’m glad I listened to my gut.

Press Release 182

Press Release Discount PR Magazine 182

Women on Business

JANUARY 15, 2011

Since then, I have had more and more discussions with my clients about their pricing strategies and being squeezed in this market. So I’ve spent some time exploring best practices and considering what we should recommend in this market. By Barbara Weaver Smith I first published this discussion six months ao.

Price 133

Price Press Release Discount PR 133

Women on Business

DECEMBER 8, 2010

Be your customer’s elf…the only company believed to be able to do the job right and on time—the one they can’t do without and wouldn’t think about seeking out an alternative. How would your customers feel if your company let them down? And the only one I would want working on my sleigh tonight.” What would you think then?

Brand 237

Brand Press Release Discount Loyalty 237

Coaching Tip

MARCH 15, 2011

Transforming time from an adversary into an ally has helped me develop the positive mindset to be able to dust myself off from my own early business failures and build my company, Weatherchem, into the leader in my industry. . Bottom line, the American economy is multi-faceted, robust and resilient. Deregulation.

Pharmaceuticals 84

Pharmaceuticals Creativity Long-term Power 84

Women on Business

JANUARY 17, 2011

Furthermore, of the 535 highest paid and most senior positions at those companies, only 5.8% One more disheartening statistic shows that only 26% of those companies have at least one woman in an executive officer’s position (e.g., In April 2007, Catalyst surveyed all of the FP 500 companies in Canada, and at the time, 15.1%

Press Release 113

Press Release Discount PR Directory 113