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The Dangers of the Minimal Viable Product

Harvard Business Review

One of Blank's disciples, Eric Ries , turned his wildly popular Startup Lessons Learned blog into The Lean Startup , one of 2011's best business books. Let real customers use the product and learn from their feedback (Henry Mintzberg dubbed this process "emergent strategy" in an influential 1985 article [PDF] ). Act on the learning.