The Horizons Tracker

APRIL 28, 2022

Indeed, data reveal that rates of entrepreneurship have been in perpetual decline across the United States between 1978 and 2011. It’s perhaps no surprise, therefore, that data from Rice University shows that market power today is more concentrated in the hands of a relatively small number of incumbents than ever before.

Entrepreneur 93

Entrepreneur Venture Capitalist Mass Marketing Globalization 93

CO2

JANUARY 2, 2011

B usiness Model Generation caught my eye in a book store in December – It is rare I find myself in book stores anymore given how many books are sent to me as a blogger and my preference in reading on Kindle or IPad. These are: Customer Segments – An organization serves one or several customer segments. Pink Demos Dr. John Sullivan FORA.tv

Business Model 141

Business Model Executive Coaching Execution Blog 141

Harvard Business Review

FEBRUARY 29, 2012

These two key functions — Marketing and Service — are regularly discussed as shaped by social era dynamics. Big had the dollars to buy the mass-market access to consumers back when mass media was the only way to reach an audience. When no one funds you, you know there's no market for your idea.

Porter 17

Porter Mass Marketing Supply Chain Retail 17

Harvard Business Review

MARCH 12, 2018

Its cars didn’t match up well with those of top luxury brands like Mercedes, BMW, and Audi, yet the company lacked the capacity to compete with mass-market leaders like Toyota and GM. He was creative and, in some cases, counterintuitive. For years, Volvo was a brand stuck between a rock and a hard place.

Engineering 8

Engineering Mass Marketing Automotive Human Capital 8

Harvard Business Review

SEPTEMBER 14, 2011

In 2008, Dr Reddy's acquired Chirotech, Dow Chemical's R&D unit, for $32 million, and in April 2011 relocated it to a new 33,000 sq. Dr Reddy's plan is to leverage Chirotech's scientific capabilities to optimize drug development processes, thus lowering manufacturing costs and speeding time-to-market. Cambridge, U.K. and the U.K.

Globalization 9

Globalization Innovation Decentralization Chemicals 9

Harvard Business Review

FEBRUARY 27, 2013

Julie Burstein: 4 lessons in creativity. When we think of creativity, we often think of art, but creativity permeates everything. She published her first book, Spark: How Creativity Works in 2011 and now hosts her own podcast, Pursuit of Spark! Susan Cain: The power of introverts. Like to read?

Godin 8

Godin Open-book Mass Marketing Creativity 8

Harvard Business Review

FEBRUARY 14, 2012

It's not to create more jargon, it's to emphasize a point: that social is more than the stuff the marketing team deals with. Fifteen years ago, The Cluetrain Manifesto taught us that markets are conversations and that was a great starting point. Mass markets were a convenient fiction created by mass media.

Banking 16

Banking Business Model Supply Chain Mass Marketing 16