Harvard Business Review

FEBRUARY 29, 2012

As a college student in Nigeria, I had wanted to master developing microcontroller-based systems, but had never had the opportunity in practice, because no company there offered it. So, at the end of the academic session, I developed a business plan and sent copies to potential investors in the U.S. As the first year of my Ph.D.

Entrepreneur 14

Entrepreneur Exit Strategy Development Real Estate 14

Harvard Business Review

JULY 27, 2017

Gimmy’s task was clear but highly demanding: to reimagine the way BMW innovates. To fill the void and build such a new BMW startup unit, Gimmy partnered with an experienced innovation manager from BMW, Matthias Meyer. Gregor and BMW faced a crucial question: “How can the BMW Group, as a company, co-innovate with startups?”

Venture Capitalist 8

Venture Capitalist Meyer Innovation Fixed Costs 8

Harvard Business Review

APRIL 29, 2015

Brian Fitzpatrick joined Google as a senior software engineer in 2005, shortly after the company’s IPO. Brian specialized in open-source software development and he quickly became a champion within the company for various initiatives focused on end users. One such project addressed a user’s control of his personal data.

Strategy 8

Strategy Power Idea Generation Project 8

Harvard Business Review

NOVEMBER 20, 2013

Also, while China’s outward-bound foreign direct investment (FDI) has grown from an annual average of below $3 billion before 2005 to more than $60 billion in 2010 and 2011, only one third of Chinese companies have seen international revenue meet expectations, according to Accenture. That may say more about the xenophobia of U.S.

Brand 8

Brand Globalization Company Development 8

Harvard Business Review

JUNE 7, 2012

Shortly before Facebook's turbulent IPO, GM announced that it was pulling its $10 million advertising budget from Facebook. We've found Facebook ads to be very effective when strategically combined with engagement, great content and innovative ways of storytelling, rather than treating them as a straight media buy.".

Advertising 15

Advertising Storytelling IPO Automotive 15

Harvard Business Review

JUNE 7, 2012

Shortly before Facebook's turbulent IPO, GM announced that it was pulling its $10 million advertising budget from Facebook. We've found Facebook ads to be very effective when strategically combined with engagement, great content and innovative ways of storytelling, rather than treating them as a straight media buy.".

Advertising 13

Advertising Storytelling IPO Automotive 13

Harvard Business Review

MARCH 24, 2017

Rather than tying up vast amounts of funds in a unicorn startup and waiting for the long play — an IPO or an acquisition — investors can see gains more quickly, and can pull profits out more easily, via ICOs. Most made their money early on by buying or mining bitcoin when it was still under $10 (in the early days of 2011-2013).

Venture Capitalist 11

Venture Capitalist Due Diligence Finance Long-term 11