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The Changing Role of Global Leaders

Harvard Business Review

At the same time, as material consumption in emerging economies rises, we also face the fact that, as of the end of 2011, the Earth now contains seven billion people ; by 2050, that global population is projected to reach nine billion. Witness Chris Lazslo's work on sustainable value , and Michael Porter's theorizing about shared value.

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The Comprehensive Business Case for Sustainability

Harvard Business Review

Embedded sustainability efforts clearly result in a positive impact on business performance. Michel Porter and Mark Kramer pioneered the idea of “creating shared value,” arguing that businesses can generate economic value by identifying and addressing social problems that intersect with their business.

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Can Insurance Companies Incentivize Their Customers to Be Healthier?

Harvard Business Review

Insurance is therefore a natural shared value industry — one that can employ the idea proposed by Harvard Business School professor Michael Porter and Mark Kramer of FSG in 2011. Consider the Vitality program developed by the South African insurance company Discovery over 25 years ago.