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Resolution 2011: Make Your Strategy Coherent

Harvard Business Review

The big question for many leaders as they look toward 2011 is: "How can my company be one of them?". Leaders need to look past Wall Street-pleasing adjacencies or new businesses, and instead make sure their core strategy will result in long-term success.

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Recommended Resources – An Interview with Paul Leinwand and Cesare Mainardi, authors of The Essential Advantage

Strategy Driven

In The Essential Advantage : How to Win with a Capabilities-Driven Strategy , Booz & Company’s Paul Leinwand and Cesare Mainardi maintain that success in any market accrues to firms with a coherence premium – a tight match between their strategic direction and the capabilities that make them unique. All rights reserved.