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My Best Blogs of 2011

In the CEO Afterlife

I began blogging about leadership, strategy, marketing and life last February. So, with the help of WordPress analytics and content judgment, here’s my list of the top ’CEO Afterlife’ blogs of 2011. You’re Not a Real Marketer until You Create a Brand [link]. ” Self-assessment is never easy.

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Turnarounds and the Big Play | In the CEO Afterlife

In the CEO Afterlife

by John • December 11, 2011 • Branding , Leadership , Marketing , Strategy • 1 Comment. I was Nabob’s VP of Marketing, a 32 year-old disciple of an excellent turnaround CEO – a fellow by the name of Hugo Powell who eventually moved on to Interbrew (now Anheuser-Busch InBev ) as CEO. In the CEO Afterlife.

CEO 201
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Marketing to Rural China

Harvard Business Review

Brimming with confidence after their recent success in China's biggest cities such as Beijing and Shanghai, both foreign and local marketers have expanded into many smaller cities across the country. This market was estimated at around RMB 2.9 This market was estimated at around RMB 2.9 RMB (around $1.48

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Dressing China

Harvard Business Review

Meanwhile, the number of people agreeing with the statement "I build my wardrobe around different occasions and needs" rose from 36% in 2010 to 45% in 2011. In 2009, sales totaled $114 billion, making China the world's second-largest apparel market behind the $287 billion U.S. The era of the all-purpose Zhongshan suit is over.

Apparel 13
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What the Best Transformational Leaders Do

Harvard Business Review

In a study of S&P 500 and Global 500 firms, our team found that those leading the most successful transformations, creating new offerings and business models to push into new growth markets, share common characteristics and strategies. The same was true of Adobe’s Shantanu Narayen. The result was the Booking.com platform.

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Star Wars, Disney, and the Fandom Menace

Harvard Business Review

Abrams to direct the next movie in the franchise, the folks at Disney must be feeling some relief. The irony here is that the Star Wars franchise has been focused on licensing and new-platform development for years. Third, continued investment in a popular franchise means further business growth, new jobs, and new wealth creation.

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India's Exploding Digital Economy

Harvard Business Review

Founders Forum is a franchise started by two successful UK-based entrepreneurs, Brent Hoberman and Jonnie Goodwin, to stimulate US-style entrepreneurship in the European region, and now around the world. The Indian government sponsored the introduction of 3G services in 2011 with a $30 billion spectrum auction.