2011 Leadership Market Segmentation Strategy 
Management Excellence
DECEMBER 31, 2011
I was truly gifted in 2011 to gain access to and work with and support some remarkable professionals across a number of different market segments…from high tech to professional services to manufacturing, and I learned something with every engagement and encounter.
CO2
JANUARY 2, 2011
These are: Customer Segments – An organization serves one or several customer segments. Strategy : In this chapter they look at the business model environment: context, design drivers, and constraints. They look at 9 Building Blocks that form the business canvas. This final chapter puts it all together.
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