Remove 2011 Remove Marketing Remove McKinsey Remove Retail
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Performance Measurement

Strategy Driven

Filled with in-depth insights from experts at McKinsey & Company, this reliable resource takes a much more qualitative approach to what the authors consider a lost art. It turned out that the unit was driving profits by raising prices and cutting marketing and advertising expenditures. Copyright (c) 2011. About the Authors.

ROIC 62
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Will Big Data Kill All But the Biggest Retailers?

Harvard Business Review

Increasingly, the largest retailers in markets across the country are employing sophisticated personalized marketing and thereby becoming the primary shopping destination for a growing number of consumers. Retail has entered the era of Big Data. The biggest retailers are investing accordingly.

Retail 15
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Marketing to Rural China

Harvard Business Review

Brimming with confidence after their recent success in China's biggest cities such as Beijing and Shanghai, both foreign and local marketers have expanded into many smaller cities across the country. This market was estimated at around RMB 2.9 This market was estimated at around RMB 2.9 How many other companies can say that?

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The State of Strategy Consulting, 2011

Harvard Business Review

Some tentative conclusions: There is not much of a market for stand-alone strategy studies any more. On the one hand, membership in the top bracket — the lofty heights occupied by the likes of McKinsey & Co. Is the highest of managerial arts — or sciences, if you prefer — dead, as some allege? Monitor & Co.,

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Dressing China

Harvard Business Review

All the world's apparel manufacturers and retailers have joined the race to clothe China. According to a 2007 McKinsey & Co. Meanwhile, the number of people agreeing with the statement "I build my wardrobe around different occasions and needs" rose from 36% in 2010 to 45% in 2011. Three years later, the number had jumped to 28%.

Apparel 13
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Most Industries Are Nowhere Close to Realizing the Potential of Analytics

Harvard Business Review

Back in 2011, the McKinsey Global Institute published a report on the transformational potential of big data—and it would take a supercomputer to process all of the articles that have appeared since then urging companies to get on board before some digital disruptor renders them obsolete. Insight Center. The Next Analytics Age.

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These 6 Sectors of Africa’s Economy Are Poised for Growth

Harvard Business Review

In 2011, we published an article in HBR examining the surprisingly rapid growth of African economies and consumer markets. New research conducted by the McKinsey Global Institute makes it clear that Africa faces real economic headwinds including declining investment and savings, and rising government indebtedness. trillion.