Tanveer Naseer

APRIL 1, 2014

This compares with just one in 2011.) 2 in the ranking (with writing partner Chan Kim) INSEAD’s Renée Mauborgne was the highest placed woman. Overall, it is the best ever showing for the women thinkers – with 13 places out of the top 50 (up from 11 in 2011 and just five in 2009.)

Blue Ocean Strategy 250

Blue Ocean Strategy Prahalad Christensen Leadership 250

First Friday Book Synopsis

MARCH 13, 2011

HBR 10 Must-Reads on Change Various Contributors Harvard Business Press (2011) This volume is one of several in a new series of anthologies of articles that initially appeared in the Harvard Business Review, in this instance from 1960 until 2006.

Review 93

Review Books Article P&L 93

First Friday Book Synopsis

JANUARY 12, 2012

Capturing New Markets: How Smart Companies Create Opportunities Others Don’t Stephen Wunker McGraw-Hill (2011) How to locate, penetrate, and dominate in new markets or in new customer segments Opinions are divided (sometimes sharply divided) about where and how to generate new revenue sources when competing in a global economy such as the current one, (..)

Marketing 75

Marketing Review Books Globalization 75

First Friday Book Synopsis

MARCH 5, 2011

HBR’s 10 Must Reads: On Managing People Various Contributors Harvard Business Review Press (2011) Why and how to manage yourself so that you can then manage others effectively This volume is one of several in a new series of anthologies of articles that initially appeared in the Harvard Business Review, in this instance from 1980 [.].

Report 85

Report Management Review Books 85

First Friday Book Synopsis

MARCH 7, 2011

HBR’s Ten Must Reads on Strategy Various contributors Harvard Business Press (2011) How to create “a unique and valuable position” by deciding what to do…and not do This volume is one of several in a new series of anthologies of articles that initially appeared in the Harvard Business Review, in this instance from 1960 until [.].

Review 85

Review Strategy Books Positioning 85

First Friday Book Synopsis

JANUARY 12, 2012

Capturing New Markets: How Smart Companies Create Opportunities Others Don’t Stephen Wunker McGraw-Hill (2011) How to locate, penetrate, and dominate in new markets or in new customer segments Opinions are divided (sometimes sharply divided) about where and how to generate new revenue sources when competing in a global economy such as the current one, (..)

Marketing 70

Marketing Review Books Globalization 70

Harvard Business Review

SEPTEMBER 20, 2017

As Darrell Rigby argued in a 2011 HBR article , every 50 years the retail industry goes through a major disruption. Chan Kim and Renée Mauborgne popularized the notion of a blue ocean strategy , which focuses on new markets, rather than fighting it out in “red oceans” filled with rabid competition.

Retail 9

Retail Blue Ocean Strategy Mauborgne Comparison 9