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Cast the Net Wide – Make the Most of Your Promotional Time and.

Women on Business

But many businesswomen are so overwhelmed with running day-to-day operations, there is little or no time to do a good job at casting the net of promotional effort out—whether through community activities, donations, networking events, promotional campaigns, public relations initiatives, or advertising—it is NEVER enough!

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Recommended Resources – An Interview with Paul Leinwand and Cesare Mainardi, authors of The Essential Advantage

Strategy Driven

Achieving coherence requires a sharpness of focus that few companies have mastered. To demonstrate it, we’ve examined a number of industries and mapped the level of capabilities coherence in the portfolio of each of the major players against their operating margins over the past five years. Copyright 2007-2011 by StrategyDriven, Inc.

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Competing on Service: Eleven Ways to Beat the Competition by ‘Hugging’ Your Customers

Strategy Driven

Twelve cases are written as narratives with multiple teaching points, but without a focus on a particular business decision; the remaining twenty-three cases were written around specific conundrums related to strategy, operations, finance, marketing, leadership, culture, human resources, organizational design, business model, and growth.