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Kodak’s Downfall Wasn’t About Technology

Harvard Business Review

Given that Kodak’s core business was selling film, it is not hard to see why the last few decades proved challenging. Sure, people print nostalgic books and holiday cards, but that volume pales in comparison to Kodak’s heyday. Consider Fuji Photo Film. Cameras went digital and then disappeared into cellphones.

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Kodak and the Brutal Difficulty of Transformation

Harvard Business Review

2012 has not gotten off to a great start for Eastman Kodak. In the decades that followed Kodak established a dominant position in the lucrative film business, with its "you push a button, we do the rest" slogan demonstrating its commitment to making photography accessible to the masses.

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Five of Steve Jobs's Biggest Mistakes

Harvard Business Review

Feeling that he needed an experienced operating and marketing partner, the then 29-year-old Jobs lured Sculley to Apple with the now legendary pitch: "Do you want to sell sugared water for the rest of your life? billion in 2012. Here are five of Jobs's greatest mistakes, all of which history shows he ultimately learned from: 1.

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Don't Be Afraid of the Robots

Harvard Business Review

Michael Blake's 1988 book of the same name would be adapted into the 1990 Hollywood blockbuster western film directed, produced and starring Kevin Costner. For instance, increasingly, robots are making their way into the operating room. New York Times columnist Paul Krugman, has dedicated many op-ed columns to this very issue.

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The Booming Business of Drones

Harvard Business Review

It is estimated that they currently have about seven thousand of them (and Congress asked for about $5 billion worth of more drones in 2012). What makes it all that more interesting, is that those fictional numbers aren't even close to the staggering reality of how many drones are in operation.

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Crowdfunding’s Big-Bang Moment

Harvard Business Review

In a 600-page proposed rulemaking , the SEC moved to implement key provisions of the 2012 Jumpstart our Business Startups Act (or JOBS Act). services such as Kickstarter (and others including Indiegogo and Rockethub ) have operated on a donation model. Kickstarter funds everything from art to food to fashion, films, and hardware.

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The Big Picture of Business – The Realities of Branding… Slogans that Mislead

Strategy Driven

Nothing – not even reputable films – should be judged only by fickle box office ratings. Their only interest is in booking more new business, rather than taking care of what they’ve already got. Doing nothing causes much more organizational damage than making mistakes while operating in good faith. We Earn It.

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