Remove 2012 Remove Career Remove Film Remove Industry
article thumbnail

Rookie Talent: Avoiding a Kodak Moment

Leading Blog

During most of the 20th century Kodak held a dominant position in photographic film, and in 1976, had an 89% market share of photographic film sales in the United States. In 2012, the company filed for Chapter 11 bankruptcy protection. This generation is the first to be raised in a post-industrial era driven by technology.

Film 150
article thumbnail

How to Prepare for a Crisis You Couldn’t Possibly Predict

Harvard Business Review

On the morning of May 18, 2012, at precisely 11:05, Nasdaq planned to execute the first trade in in Facebook’s hotly anticipated initial public offering. Some teams, such as film crews and SWAT teams, face surprises all the time. In the film industry, this knowledge comes from how people progress through their careers.

Crisis 11
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

How to Pull Your Company Out of a Tailspin

Harvard Business Review

Think of Kodak, which in the 1990s was the apparently unassailable leader in its market, with 80% market share in its core film business. In the photography industry, Leica provides a sharp example of how adding new capabilities can help a company reverse free fall. Nothing about free fall is easy.

article thumbnail

The Big Picture of Business – The Realities of Branding… Slogans that Mislead

Strategy Driven

Trees with thicker bases and deeper roots will sprout greener (be profitable), shed less often (fewer corporate flaws) and live longer (dominate its industry). Nothing – not even reputable films – should be judged only by fickle box office ratings. Greatness is earned over an entire career. Rolex Watches.

Brand 50