You're Not the Boss of Me

FEBRUARY 1, 2014

Now, more than ever, businesses are having to rethink their product and how they deliver to market. Perhaps too, they will be more likely to use their creative juices to pre-empt organizational issues before they arise. Originally posted in November 2012. That’s what I think anyway. What do you think?

Organization 90

Organization Idea Generation Diversity Environment 90

Women on Business

DECEMBER 24, 2010

This is a change from the 2010 law which based taxation of inherited assets on their original cost basis, instead of their current fair market value. However, since the new tax changes are only in effect from January 1, 2010 until December 31, 2012, we may face another estate tax controversy down the road. The Bush law did allow a $1.3

Press Release 202

Press Release Discount PR Magazine 202

Marshall Goldsmith

OCTOBER 28, 2013

The removal of trade barriers leads to an increasingly efficient market. People worldwide are buying the same global brands that are globally advertised, marketed, and distributed. Long-term value is the result of vision, creativity, innovation, and hard work. Yet few of these activities produce any long-term value.

Diversity 101

Diversity Short-term Long-term Globalization 101

Harvard Business Review

DECEMBER 21, 2011

But that doesn't mean savvy marketers aren't supremely well-positioned to embrace slacktivism as an innovative outreach to customers and communities alike. Health care, nutrition and energy consumption are only the most obvious marketing opportunities for Innovative Self Quantification Marketing Opportunities.

Innovation 16

Innovation Health Care Globalization Media 16

Strategy Driven

JUNE 19, 2015

In 1998, I advised the Disney corporation and reminded them that Walt Disney’s 100th birthday in 2001 would offer great marketing and positioning opportunities. Here are some recent celebrations that drew acclaim and participation: Rice University, 100th in 2012. Star Furniture, 100th in 2012. Civil Rights Act, 50th.

Case Study 50

Case Study Open-book Learning Curve Learning-by-Doing 50

Harvard Business Review

OCTOBER 2, 2013

These present drivers of its economy, however, are under threat from technology. I founded the nonprofit African Institution of Technology to help universities in the region develop capabilities in emerging areas like microelectronics, biotech, and nanotechnology. Education drives technology. publicly traded companies.

Education 8

Education Technology IPO GDP 8

Harvard Business Review

JUNE 22, 2015

” Who knew that it was the dawn of a new era not just for advertising, but for all of marketing? In the ensuing years, the technology ecosystem enabling the new ad medium would steadily unfold, while digital devices proliferated and network connectivity became ubiquitous. How did we get here? Insight Center.

Advertising 8

Advertising Marketing Software Budgeting 8

Harvard Business Review

OCTOBER 10, 2017

This same mistake-proofing process and technology embedded in the electronic medical record (EMR) can move us a great distance toward safer, higher quality, and more affordable health care. Information technology has come late to health care delivery. Insight Center. Transforming Health Care. medical practices.

Health Care 8

Health Care Innovation Creativity Guidelines 8

Harvard Business Review

DECEMBER 8, 2015

As mobile devices and borderless technology networks like Facebook, Google, and Tencent increasingly connect billions of people around the world, everything about the pace, profile, and application of modern media is changing. The cost of this data limits what marketers can do, especially in emerging markets.

Advertising 8

Advertising Brand Marketing Cost 8

Mills Scofield

NOVEMBER 18, 2011

The development process continues and we introduce the “Amalgatome” in the middle of 2011 to a narrow market of fifteen primary processors with an annual sales potential of $2.76 Million; not big, but interesting. More valuable than this success is the realization that diamonds are sparkling within our reach.

Succession 70

Succession Industry Stage-Gate CFO 70

Harvard Business Review

APRIL 10, 2014

Two years ago, Swedish communications technology giant Ericsson found itself looking for a way to explain the value it saw in the Internet of Things. Ericsson used Lego Mindstorm robots in a demonstration at the 2012 Mobile World Congress to bring to life its vision of how connected machines might change the way we live.

Education 12

Education Human Resources Participative Training 12

Harvard Business Review

SEPTEMBER 5, 2013

A new business model will only emerge through continuous discovery and experimentation and will be defined by market demands, start-ups, a Silicon Valley mindset, and young technology experts. There is a significant opportunity to help reduce the lecture portion of expenses using technology innovations. So what is happening now?

Education 10

Education Venture Capitalist Business Model Technology 10

Harvard Business Review

OCTOBER 27, 2016

Mateschitz spent considerable time overseas as a marketing salesman prior to founding Red Bull. Similarly, about one-fourth of all technology and engineering companies started in the U.S. between 2006 and 2012 had at least one immigrant cofounder. Cross-cultural experiences may also stimulate creativity. as young adult.

Entrepreneur 8

Entrepreneur Venture Capitalist Retail Incubator 8

Harvard Business Review

NOVEMBER 8, 2013

of GDP in 2012 from 1.1% in 2012, and was second only to that of the US, whose share was 29% in 2012. In 2012, the share of China-based inventors in patents granted by the US Patent and Trademark Office and the European Patent Office was 1.8% It doesn’t make them creative, original thinkers.”

Innovation 8

Innovation Globalization Venture Capitalist GDP 8

Harvard Business Review

AUGUST 11, 2014

billion in 2012 to $4.6 But for businesses seeking to market through social media channels  in real-time and with detailed reporting  native social ads represent a uniquely promising new frontier. My company was an early adopter, purchasing our first social ads in 2012. Advertising Marketing Social media'

Advertising 9

Advertising Media Audience Follow-up 9

Harvard Business Review

JUNE 7, 2018

trade policy is roiling markets. stock market tumbled 700 points in a single day on news that President Trump would impose tariffs on Chinese exports. This is creative, but it’s for the WTO to decide. After all, Trump’s concern with issues like forced technology transfer was already addressed in the 2012 Model U.S.

Globalization 9

Globalization Uncertainty Policies Article 9

Harvard Business Review

AUGUST 6, 2013

So much for the lazy, hazy days of summer: If any of us needed one final reminder that the competitive logic of business and media and branding are being reshaped before our very eyes, that the merciless advance of technology upends every institution it touches, well, we got it. Yes, technology changes everything it touches.

Media 10

Media Magazine Creativity Brand 10

Harvard Business Review

FEBRUARY 5, 2013

Now that the Super Bowl is over and we know who won the game, everyone's asking who won the marketing battle that surrounds it. The idea of improvisational marketing is a dangerous one to many of the big brands that advertise around the Super Bowl, for obvious reasons. Tide shrewdly tweeted , "We can't get your #blackout.

Advertising 9

Advertising Power Brand Media 9

Harvard Business Review

MARCH 7, 2016

As AT&T CEO and Chair Randall Stephenson, recently told the New York Times, “There is a need to retool yourself, and you should not expect to stop… People who do not spend five to 10 hours a week in online learning will obsolete themselves with the technology.” It started this program in 2012. Insight Center.

Stephenson 8

Stephenson Company Agility Learning-by-Doing 8

Harvard Business Review

MARCH 26, 2015

Chief Marketing Officers (CMOs) and Chief Risk Officers (CROs) may seem to have little in common. That has coincided with marketing’s increased influence on strategy, driven by the unprecedented level of insights into customer behavior and trends that are now possible through analytics. Take a customer–life cycle approach.

Credit Scoring 8

Credit Scoring Risk Management Finance Marketing 8

Harvard Business Review

JANUARY 21, 2013

The truth is just the opposite, even for visionary creative success stories like those of Mark Zuckerberg, Jack Dorsey, Howard Schultz, Wendy Kopp, and even the legendary Steve Jobs. Not knowing the right market for NeXT computer. The company struggled from the start to find the right markets and customers. billion in 2012.

Film 8

Film Creativity Entrepreneur Learning-by-Doing 8

Harvard Business Review

JULY 27, 2017

In 2012, one of us — Gregor Gimmy, a California-based serial entrepreneur and former IDEO consultant — accepted a new role at BMW’s corporate R&D headquarters. At the time, BMW had no dedicated, company-spanning unit to leverage the creative power of startups. Top startups already have market leading solutions.

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Venture Capitalist Meyer Innovation Fixed Costs 8

Harvard Business Review

JULY 9, 2014

The marketers of Clearblue Advanced Pregnancy Test, a product that can tell you if you’re one-week, two-weeks, or three-plus weeks pregnant, asked a couple of D-list celebrities to tweet out their positive tests back in 2013. There is nothing new about this kind of segmenting in the pregnancy test market, however.

Market Segmentation 8

Market Segmentation Marketing Insurance Price 8

Harvard Business Review

AUGUST 6, 2012

In an era of intense globalization, rapid demographic change and accelerating technological progress, the best companies for leadership recognize the value of innovation, putting it at the heart of their corporate culture and using this targeted, focused innovation to drive shareholder value and improve efficiency. Broaden perspectives.

Innovation 15

Innovation First-mover Advantage Chemicals Agility 15

Harvard Business Review

JULY 25, 2013

Imagine you''re the CEO of a startup offering a technology solution when the economy plunges into the worst downturn since the Great Depression. Up to then, you''ve delivered impressive results; your product has reached $22 million in revenues in four years on the market and your solution is recognized as a leader by the tech pundits.

Company 10

Company Industry CEO Marketing 10

Harvard Business Review

MAY 31, 2011

The Harvard Business Review/McKinsey M-Prize will unfold over the course of a year and include three separate phases focused on leveraging technology, reinventing strategy, and rethinking organizations. Winners will also earn the chance to appear and tell their story at the MIX Live gathering scheduled for late spring 2012.

McKinsey 11

McKinsey Innovation Hamel Management 11

Harvard Business Review

JUNE 11, 2015

By second phase, I mean the creation of entirely new offerings that are possible only because of digital technology. So companies are increasingly seeking ways to tap into the creative milieu of the start-up world. In 2012, the company selected five out of 105 applicants; in the subsequent year 20 were chosen out of 130.

Advertising 8

Advertising Banking Learning Curve Ryan 8

Harvard Business Review

JANUARY 9, 2017

Indeed, the creation of human tasks in the wake of technological advancement has been a part of automation’s history since the invention of the machine lathe. A hybrid of humans and AI is remaking retail, marketing, and customer service. They are the new world of contract labor hidden underneath a layer of AI.

Content 8

Content Trends Media Advertising 8

Harvard Business Review

DECEMBER 20, 2011

From relentless demand for resources to bamboo-like 9% growth to vicious competition for the technologies and industries of the future, China will be the big story for a long time. So one technology and company failed miserably (and perhaps the government made a bad investment choice). China, China, and China. Right now, the U.S.

Supply Chain 15

Supply Chain Apparel P&L Long-term 15

Harvard Business Review

JUNE 7, 2012

Is your firm ready for this new age of peer-to-peer marketing? How long does it take our social media, PR or marketing people to find our customer advocates when they're needed to rebut a critique or attack, or talk to a media interviewer? Let's say you're preparing for a major product or service launch.

Reference 15

Reference Tips Media Case Study 15

Women on Business

DECEMBER 20, 2012

Here’s a quick look at what I found: Rohit Bhargava, marketer, professor and author of Likeonomics , recently issued his report: 15 Marketing Trends In 2013 And How Your Business Can Use Them. In 2012, according to the State of Women-Owned Businesses Report from American Express Open, there are more than 8.3 million in 2011.

Trends 265

Trends Power Simon Real Estate 265

Harvard Business Review

FEBRUARY 24, 2012

Seed-stage financing for technology start-ups fell from 16% of total annual private equity investment in 1995 to just 1% in 2002 and recovered to only 4% in 2011, according to data compiled by PriceWaterhouseCoopers and the National Venture Capital Association. In total the iTulip community led the round with $2 million in January 2012.

Finance 10

Finance Due Diligence Contract Manufacturing Supply Chain 10

Harvard Business Review

FEBRUARY 25, 2015

If you had asked Singaporeans in 2010 to identify a successful local start-up, they might have paused for a few minutes before mentioning Creative Labs. That company was a pioneer in the audio component market, having entered the MP3 market before Apple. based WiFi service provider Ruckus Wireless snatched it up in 2013.

Entrepreneur 8

Entrepreneur Incubator Venture Capitalist Innovation 8

Harvard Business Review

JANUARY 9, 2014

From 2002 to 2012, the impact of individuals’ task performance on unit profitability companywide decreased, on average, from 78% to 51%. The key difference is the degree to which reps have taken advantage of new technology (largely built into their CRM system) to share and learn from one another.

Team 10

Team Metrics Compliance Attrition 10

Harvard Business Review

APRIL 16, 2015

When it comes to choosing media to support a new product launch, consider the target market. Brands must be creative and nimble in their approach. Here are some tips brand and marketing managers can use to leverage converged media to their advantage: 1. Seniors, Boomers and GenXers still like to curl up with a magazine.

Media 8

Media Tactics Productivity Products 8

Harvard Business Review

JUNE 7, 2012

Is your firm ready for this new age of peer-to-peer marketing? How long does it take our social media, PR or marketing people to find our customer advocates when they're needed to rebut a critique or attack, or talk to a media interviewer? Let's say you're preparing for a major product or service launch.

Reference 13

Reference Tips Media Case Study 13

Harvard Business Review

NOVEMBER 14, 2013

Why are these global brands using different marketing strategies in the U.S. the luxury sales market in greater China is expected to grow by 6-8% this year, to exceed $35B — making it second only to America. In 2012, Chinese took 83M foreign trips, up by 18.4% The market is big, diverse, and has tremendous potential.

Price 8

Price Brand Globalization Cost 8