CoachStation

MARCH 7, 2016

I started building CoachStation (website, social media etc.) in 2010 and started full time work in the business in 2012. The modern business marketing and technological opportunity that social media provides is one of the greatest marketing tools for any business, particularly small start-ups. It’s massive!

Self-aware 146

Self-aware Ethics Tools Finance 146

Harvard Business Review

APRIL 7, 2016

Don’t keep relying on the same old social media platforms. SHRM reports that 84% of organizations use social media for recruiting, and 82% of them use it primarily in the hunt for passive candidates. If so many companies are using social media, it must be effective, right? Well, not necessarily. 1 form of self-expression.”

Marketing 8

Marketing Strategy Hammer Media 8

Harvard Business Review

AUGUST 11, 2014

If youre on social media, youve seen them: ads dressed up to look (almost) exactly like normal tweets, Facebook posts, and LinkedIn updates from your friends and followers. billion in 2012 to $4.6 My company was an early adopter, purchasing our first social ads in 2012. The remedy here is fresh, ever-changing ad content.

Advertising 9

Advertising Media Audience Follow-up 9