Harvard Business Review

JUNE 7, 2012

Buyers increasingly expect to check with their peers before they'll purchase from a company — using social media, peer communities, old fashioned live events and conferences, personal and professional networks, and other connective tools. Social media understands this and facilitates it. Traditional media also gets this.

Reference 13

Reference Tips Media Case Study 13

Harvard Business Review

SEPTEMBER 25, 2012

If anything, the story has been the opposite: recent reports herald the decline of wind , and for a year the media has made a big deal out of the demise of solar panel manufacturer Solyndra. Once technologies take off, doublings can happen pretty fast — just ask the investors in the Internet, mobile or social media.

Energy 10

Energy Apparel Cost Entrepreneur 10

Harvard Business Review

DECEMBER 28, 2012

If you were a good girl or boy in 2012, with nary an unanswered email or incomplete task, Santa may have rewarded you with a shiny new tablet under the Christmas tree. One last tip: if you do a lot of web browsing on your tablet, be sure to install the bookmarklets that make it easy to share to your social networks.

Video 13

Video Travel Film Media 13

Harvard Business Review

APRIL 16, 2015

As the founder of a firm that helps launch products, services, businesses, and communities, I’ve watched the days of an embargoed launch date and a single exclusive media story disappear. When it comes to choosing media to support a new product launch, consider the target market. More apps of this nature are surfacing every day.

Media 8

Media Tactics Productivity Products 8

Building Personal Strength

MAY 20, 2012

It's the most comprehensive set of people skill resources in one place, including related resources in other media. Concierge encouragement and learning tips based on individual use of ProStar. And the technology makes gathering all this a simple, quick, anonymous process. Copyright 2012. Critical thinking skills.

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Development 360-Degree Feedback Learning-by-Doing Video 84

Harvard Business Review

MARCH 26, 2015

The marketing and sales team of one major technology vendor, for instance, partnered with risk to assemble a range of financing packages to help its mid-market clients fund upgrades, manage invoice payments, and smooth cash flows. With its 2012 London Olympics sponsorship it resolved to optimize its ads in real time.

Credit Scoring 8

Credit Scoring Risk Management Finance Marketing 8

Harvard Business Review

OCTOBER 2, 2014

Technological advances and employers looking to lower costs have resulted in more people working outside an office than ever before. by 80% between 2005 and 2012. Pausing in the middle of something will make it easier to jump into the task the next day — a tip that is valid for everyone, but especially those working from home.

Case Study 15

Case Study Motivation Productivity Products 15

Harvard Business Review

DECEMBER 20, 2011

When handled correctly, social media can help you professionally. Expertise can be noticed more easily," says Soumitra Dutta, a professor in business and technology at INSEAD, author of "What's Your Personal Social Media Strategy?" Most people have dipped their toes into some form of social media. But there's a flip side.

Media 20

Media Career Tips Content 20

Harvard Business Review

DECEMBER 18, 2012

A GreenBiz report indicated that progress had slowed or even regressed, but MIT and BCG also declared that sustainability had reached a "tipping point" with more companies putting sustainability "on the management agenda.". This new world of social media, where everyone has a voice, can be tough on companies. It wasn't just energy.

Supply Chain 14

Supply Chain Constraint P&L Energy 14