2013 Ethics Marketing Motivation 
Chart Your Course
AUGUST 20, 2016
More than half of all Americans are female, yet this gender split is not reflected in today’s job market, especially in more executive-level roles. There is a large body of research indicating the organizational, marketing and financial benefits of an equitable gender mix in management and worker-team groups.
Harvard Business Review
JANUARY 12, 2015
Ethical consumerism is the broad label for companies providing products that appeal to people’s best selves (for example, fair trade coffee or a purchase that includes a donation to a charitable cause). This pessimistic stance stems primarily from the lower sales of ethical brands. We cannot shop our way to a better world.”
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Coaching Tip
APRIL 1, 2013
The greatest untapped source of motivation, he argues, is a sense of service to others; focusing on the contribution of our work to other peoples’ lives has the potential to make us more productive than thinking about helping ourselves. Sources: The New York Times Magazine, March 31, 2013 and www.LawofReciprocity.com. Grant Ph.D.:
LDRLB
FEBRUARY 4, 2013
Welcome to the February 2013 Leadership Development Carnival. Andy Uskavitch from SuperVISION Motivation on the importance of Communication and Partnerships. Tom Walter, the Serial Entrepreneur , explores whether ethical behavior in leadership is still given the weight necessary in Ethics in Leadership.
Harvard Business Review
MARCH 12, 2018
” Whether in marketing or sales, it often feels like jobs are contingent on external circumstances, the whims of executives, strategic pivots, and shareholder demands. This hasn’t gone unnoticed by some leaders, and a new generation of CEOs taking a cue from this last bastion of the Protestant work ethic.
Strategy Driven
SEPTEMBER 6, 2013
Packaging, distribution and marketing of the product. The better it appears to be (marketing, wrapping, price, place of purchase) affects our viewpoint on its quality. Their market value is set by the seller, who often is an appreciator or, at the least, has a profit motive. Mentor-Leader-Advocate-Motivator.
Harvard Business Review
NOVEMBER 14, 2013
Lee’s essay “The Word that Shall Not Be Spoken” in the November 7, 2013 New England Journal of Medicine.). We believe that a comprehensive approach to measuring and reducing suffering is not just an ethical imperative; it makes strategic sense for health care organizations. Compliance rates may be said to “suffer,” but not patients.
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