2015 Ethics Film Management 
Harvard Business Review
JANUARY 5, 2015
Our 2015 trends offer great opportunity – along with some unusual new challenges – for managers in all industries. For example, if you asked your friend to see a movie, Emu would immediately geolocate both of you, suggest a nearby theater and show films and times, then check your calendars for your availability.
Harvard Business Review
OCTOBER 18, 2016
Following a long stretch of fawning coverage from business and technology journalists, The Wall Street Journal reported in October 2015 that the company’s flagship blood-testing technology was a near-total failure. In fact, Holmes is set to be played by Jennifer Lawrence in a film written and directed by Adam McKay of The Big Short.).
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