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Think SoLoMo or SoCoLoMo – Social Commerce, Local & Mobile – For Digital Success

Modern Servant Leader

Social Executives: 94% said C-suite social media participation enhances a brand image. Facebook Preference : 80% of users prefer to connect with brands on Facebook. eCommerce Influence: By 2016, more than half of the dollars spent in US retail will be influenced by the Web. Commerce and Content. Billion in 2010 to 7.9

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Psychology Is the Key to Detecting Internal Cyberthreats

Harvard Business Review

Yet, Intel Security’s 2016 Report states that among companies experiencing data breaches over the past few years, insiders were responsible for 43% of data loss, half of which was intentional and malicious. As Forrester’s July 2016 Hunting Insider Threats report states, “Insiders are people, not computers.

Insiders

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What HoloLens Has That Google Glass Didn’t

Harvard Business Review

James McQuivey, principal analyst and vice president at Forrester, suggested that executives should sit up and pay attention to HoloLens. As an executive, you care about this because in Forrester’s Technographics survey data, there are 7.2 This one comes to mind.). Is there any reason for them to pay attention to HoloLens?

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What Blockchain Could Mean for Marketing

Harvard Business Review

In the field of data-driven marketing, an answer to addressing this limitation lies in blockchain technology. How Blockchain Works Here are five basic principles underlying the technology. Forrester reports that as much as 56% of all display ad dollars were lost to fraudulent inventory in 2016. Distributed Database.