Remove 12 20 the-idea-is-not-enough
article thumbnail

How to Set More-Realistic Growth Targets

Harvard Business Review

It was decided that, given the company’s size, project selection should filter out new product ideas unless, at maturity, they could be expected to generate $50 million in revenue. They show enough promise that they will become mainstay core products in the next 12 months or so.

How To 8