Women on Business

JANUARY 3, 2011

Governor’s Conference for Women. He ” by Robert Johnson is about the myth of Perceval and the Holy Grail. Related posts: The Positive Side of Workplace Politics Post by Jane K. Stimmler, contributing Women On Business writer. Authentic Leadership I was recently at the Pa.

Press Release 238

Press Release Discount PR Leadership 238

Women on Business

JANUARY 24, 2011

WPO 2010 Annual Conference: Thriving in the New Economy The 13th annual Women Presidents’ Organization conference will host. As Amy discussed in her post last week, not only are there businesses surviving the downturn but also businesses who are doing the best they can to thrive in a downturn.

Press Release 113

Press Release Discount PR Media 113

Women on Business

DECEMBER 13, 2010

Governor’s Conference for Women. Related posts: The Importance of Small Talk Post by Cheryl Santa Maria, contributing Women On Business writer. Getting Comfortable with Self-Promotion Post by Jane K. Stimmler, contributing Women On Business writer. Authentic Leadership I was recently at the Pa.

Press Release 180

Press Release Discount PR Magazine 180

Women on Business

JANUARY 11, 2011

New York , NY With the financial sector reeling, New York is counting on technological innovation to save the day. Specifically, the state is pinning its hopes on small business, with a portion of federal R&D funds “set aside for small business to develop and commercialize innovative technology.&#

Press Release 157

Press Release Discount Education Transportation 157

Women on Business

JANUARY 11, 2011

This week I am presenting at a wonderful conference- Linkage. Success Factors Essential to the Advancement of Women in Business It is amazing! It is amazing, after all the has. Do You Have Success Amnesia? Walking the Path of the Leader Some say life is suffering. Some say life is a.

Press Release 160

Press Release Succession Discount PR 160

Women on Business

JANUARY 18, 2011

Governor’s Conference for Women. Related posts: Leadership Partnership and Business Possibilities Clearing out the old to make way for the new. Women Leadership and Mad Men Some revolutions are bloody, and some are flash-in-the-pan moments. Authentic Leadership I was recently at the Pa.

Press Release 150

Press Release Discount PR Leadership 150

Women on Business

NOVEMBER 23, 2010

Many of my medical group clients, assume “expensive advertising” when they hear the term “marketing.” Governor’s Conference for Women. Looking at your company from your clients’ eyes will give you perspective on what’s important to them. Use lingo with which they identify. When asked “how do you market your practice?”

Press Release 157

Press Release Discount PR Long-term 157

Strategy Driven

JANUARY 17, 2018

Send out a survey on your social media accounts or try to email your existing customers. Perhaps you can take advantage of new technology to do more interviews and meetings via video conference instead of traveling to them. Take a look and see if there are any areas that you are not currently advertising.

How To 51

How To Marketing Strategy Marketing Advertising 51

Harvard Business Review

AUGUST 15, 2014

It’s become commonplace for observers to tout the transformative potential of digital technologies and bemoan the allegedly slow pace at which companies support these initiatives. If you read the business press, you could easily assume that proficiency in social media or online data analytics now determine business success.

Media 11

Media ROI McKinsey Survey 11

Harvard Business Review

MARCH 5, 2013

In the throes of apprehending the future of advertising, much has been, and will be, said about new channels, emergent technologies, innovative measurement protocols, morphing agency roles and the like; much less, probably, about how we actually create marketing that works, that's worth consuming, and that's worth running in any channel.

Advertising 8

Advertising Brand Marketing Film 8

Women on Business

JANUARY 24, 2011

Like with advertising, fifty-percent of promotional efforts work. But the advertiser or the promoter can’t know in advance which fifty-percent! Cultivate the local media. Media momentum is much like a wild fire—the power of one well-placed match can ignite dramatic pyrotechnics! Start small and build up.

Press Release 100

Press Release Discount Sharpe Advertising 100

Harvard Business Review

OCTOBER 22, 2018

The family-owned business runs Puerto Rico’s largest media company&#8212 (GFR Media) as well as other companies focused on customer engagement (LinkActive) and real estate (Kingbird). Inside the newsroom, we had families living in the cafeteria, conference rooms, training centers etc.; and Caribbean.

Media 10

Media Company Call Center Real Estate 10

Strategy Driven

JANUARY 26, 2011

Social Nation : How to Harness the Power of Social Media to Attract Customers, Motivate Employees, and Grow Your Business by Barry Libert It’s time to join Social Nation and prosper! And these days, there’s no better way to do that than through social media – in essence, by building your company’s own Social Nation.

Media 67

Media Learning-by-Doing Open-book Company 67

Harvard Business Review

JUNE 25, 2014

Marketers worldwide grew up with John Wanamaker’s famous marketing aphorism, “Half of my advertising is wasted; I just don’t know which half.” This new reality has sparked global Game of Thrones- like hostility and rivalry in the marketing and advertising communities. Ignorance is now a choice, not an excuse.

Creativity 9

Creativity Marketing Advertising Metrics 9

Strategy Driven

NOVEMBER 8, 2010

If you were to make a list of up-and-coming business trends, social media strategies would probably be near the top. Actually, scratch that “up-and-coming” part – social media is already here. Quite literally, it’s my job to be social media savvy. Of course not. Pitfall #6: Underestimating the power of a Social Nation.

Media 50

Media Follow-up Software Newsletter 50

Harvard Business Review

JUNE 12, 2018

Technology is reconfiguring traditional roles and divisions of labor. Now some are deepening their existing relationships with local governments and branching out into other types of smart technology implementation. In other cases, smart city projects present opportunities to generate advertising revenue and branding.

Real Estate 9

Real Estate Company Transportation B2C 9

Harvard Business Review

JANUARY 16, 2013

In Las Vegas for a conference last week, I heard that question more times that I could count. Much has already been written about the technology and gamification of an active lifestyle that Nike delivers with this hybrid of a watch, accelerometer, online social network, and digital physical activity drill sergeant. To be more.

Brand 8

Brand Advertising Technology Hotels 8

Harvard Business Review

JULY 23, 2014

Groupon’s tiki bar “conference room” acts both as an escape from work and as a space that encourages innovation. In a non-intrusive, transparent way, track employees’ movement within the office to identify which conference rooms or meeting areas see the most traffic, and which areas get minimal use. on staff.

Conference 8

Conference CRM Creativity Committee 8

Harvard Business Review

MARCH 31, 2015

Technology to do this exists, and it has implications for what managers can do before, during, and after the events they sponsor or attend. No technology can help managers who are unable or unwilling to set goals. The technology will also help you make a a core decision: is attending, sponsoring, or exhibiting at this event worth it?

CRM 8

CRM ROI Budgeting Public Relations 8

Strategy Driven

JANUARY 23, 2019

It looks as if this is going to push even further as new AI (artifical intelligence) technologies are becoming more and more prominent in the market. When looking at modifying your traditional marketing methods (media buying, flyering, radio advertisement etc.) This has reshaped all aspects of life for every business.

Marketing 50

Marketing B2C Advertising Marketing Strategy 50

Harvard Business Review

JUNE 24, 2013

We read the odd business book or attend an occasional conference, and that''s the extent of our professional development. Check out the Advertising & Branding newsletter along with the Technology Today one. I''m a major fan of their Online Media Daily and Mobile Marketing Daily newsletters. Media ReDEFined.

Marketing 8

Marketing Newsletter Godin Magazine 8

Harvard Business Review

OCTOBER 9, 2018

The report’s beginnings trace back to 2009, when the annual UN global climate conference resulted in an agreement that the world should hold warming to 2.0°C But how many big brands use their advertising, social media, or their packaging to talk directly to consumers about climate change? °C (3.8°F)

Efficiency 12

Efficiency Supply Chain Energy Transportation 12

Harvard Business Review

OCTOBER 18, 2016

As a professional speaker and facilitator for over 20 years, I’ve been introduced more than a thousand times, by countless meeting planners, conference organizers, and team leaders. Nevertheless, most of the introductions have fallen into one of four categories: 1) Flattery: “Deborah needs no introduction.”

How To 8

How To Audience Cialdini Open-book 8

Harvard Business Review

SEPTEMBER 30, 2013

I don’t think they were new inventions here so much as they were making technology available so that people could have new thoughts around the technology which would then lead to inventions, we hoped. And I have seen conference papers based on the data that were collected through the use of that particular set up.

Company 9

Company Proposal Budgeting Project 9

Harvard Business Review

JANUARY 4, 2013

I'm all for taking the time to meet interesting new people (that's why I make a point to go to conferences like Renaissance Weekend. I really didn't want to take the time to connect with Yeva, a young woman who had graduated from my college and hoped to break into the world of marketing and advertising.

Venture Capitalist 8

Venture Capitalist IPO Career Follow-up 8

Harvard Business Review

MAY 23, 2013

Couple the lack of transparency of marketing generally with the shock of new technology, and you get anxiety over information use that increasingly translates into calls for legislation or regulatory intervention. New laws aimed at specific technologies, however, are the worst possible outcome. In the U.S., It''s also misguided.

Morale 8

Morale Learning-by-Doing Technology Marketing 8

Women on Business

DECEMBER 6, 2010

Governor’s Conference for Women. Related posts: Women Leadership Lessons and Tackling Tension Long plane rides often bring me fresh ideas, or at. Authentic Leadership I was recently at the Pa. Leadership and Meryl Streep I must admit, that while Sandra Bullock is a super.

Press Release 215

Press Release Discount Leadership PR 215

Harvard Business Review

JANUARY 21, 2014

I first met Halfteck at a conference late in 2012, and got him to send me a link to one of his company’s games last spring so I could play it and have my performance assessed. As for risk, in my career I have worked for four large and stable media companies (stable when I worked there at least, except for my last few years at Time Inc.)

Hedge 9

Hedge Efficiency Information Technology Bottom-up 9

Harvard Business Review

MAY 29, 2018

” But if you are the Ford Motor Company and face the prospect of investing billions in new technology while your century-old business model is overturned, you might first have a few questions. “We are getting pull from enterprises,” Ford Mobility head Marcy Klevorn said recently on a media conference call.

Business Model 8

Business Model Transportation ROI Metrics 8

Harvard Business Review

MARCH 13, 2014

That was the message of Edward Snowden’s keynote conversation at the SXSW Interactive conference this week, conducted via (highly protected) video link. Information & technology Internet Technology' Online security is only successful if every company does its part. But it’s up to each and every company to do its part.

Information Technology 8

Information Technology Tools Technology Video 8

Harvard Business Review

JANUARY 5, 2017

media has come under intense scrutiny, with analysts , politicians, and even journalists themselves accusing it of bias and sensationalism — of having failed us — in its coverage of the presidential election. The media did exactly what it was designed to do, given the incentives that govern it. my answer is a sobering no.

Media 11

Media Advertising Fixed Costs Content 11