Remove Affiliate Marketing Remove Management Remove Marketing Strategy Remove Technology
article thumbnail

How to Grow Your Startup Business in 2018

Strategy Driven

Ensure your employees have a thorough understanding of what your brand stands for and its goals, which will help them to retain the same company image in every sales and marketing strategy they undertake. Scale Your Business with the Right Technologies. Technology can help to quickly and easily scale your startup business.

How To 52
article thumbnail

Too Many Marketing Teams Are Stuck in the Past

Harvard Business Review

My team at J.Crew was organized by function such as affiliate marketing, paid search, email marketing, and search engine optimization. Digital marketing teams need a seat at the table so they can infuse digital-first marketing insights into product and technology planning.