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0807 | How Successful Organizations Respond to Customers with Josh Seidan

LDRLB

Josh Seiden is a designer who has spent most of his career working on the design of complex software applications and integrating design into the product development process. Eric Ries called their most recent book, Sense & Respond , “A crucial framework for the modern world of business.”

Ries 104
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Lean startup, lean company

Lead on Purpose

This definition comes from Eric Ries, author of The Lean Startup: How Today’s Entrepreneurs Use Continuous Innovation to Create Radically Successful Businesses. Ries gives a detailed personal example of this concept from his work at IMVU. A Good share of development is now done using some form of Agile.

Ries 216
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The Biggest Lie in Corporate America Is Phase 2

Harvard Business Review

Software development is a frenzied decathlon of activity, constantly pressed on all sides by resource constraints, budgets and deadlines. Waterfall development lays the wrong foundation. In a waterfall development cycle, this phenomenon is all too common. Successful agile teams focus on problem statements.

Agility 12
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How GE Applies Lean Startup Practices

Harvard Business Review

It’s a framework for entrepreneurs, building on “The Lean Startup” by Eric Ries. The Lean Startup is an approach to developing new products that came out of “Agile” software development, with “sprints” (quick deliverables) and fast learning. And GE appears to be placing a big bet on FastWorks.

Ries 10
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Start-Ups Need a Minimum Viable Brand

Harvard Business Review

Other start-ups develop a core technology that has myriad possible uses and they’re not quite sure which will be most appealing, so they plan to just put it out on the market and let customers decide. It may be tempting to skip brand development in the rush to get a new product to market. what we believe in – our defining values.

Brand 9
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Big Bets vs. Little Bets and the future of HP

Harvard Business Review

Ned Barnholt is the former CEO of Agilent Technologies, the measurement company, and these days he's one of the more respected executives in Silicon Valley. While he's able to grin about it now, before Agilent spun off from Hewlett Packard in 1999, Barnholt and his colleagues learned from some of the largest failures in HP's history.

Ries 11
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How GE Stays Young

Harvard Business Review

That includes learning from the outside and striving to adopt certain start-up practices, with a focus on three key management processes: (1) resource allocation that nurtures future businesses, (2) faster-cycle product development, and (3) partnering with start-ups. Product development: g etting closer to customers and moving faster.