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Guest Post: 3 Steps to Magnetic Leadership

Lead on Purpose

My largest client is in the apparel industry with a multiplicity of brand names. So, how does leadership really play out in this type of non-hierarchical organization? So, how does leadership really play out in this type of non-hierarchical organization? When you think about it this is the highest form of leadership anyway.

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The Best CMOs Combine 4 Leadership Styles

Harvard Business Review

That’s why CMOs need to develop four types of leadership, which are based loosely on Gartner’s Intelligent Brand Framework. The idea is to identify your power center — which one best represents your natural capabilities — and develop skills to flex across these leadership styles.