The Guru's Guide to Creating Thought Leadership
Harvard Business Review
NOVEMBER 13, 2012
We also analyzed the top 50 ranked HBR articles of all time (by reprint sales). The breadth of article topics was large and the sample of rhetorical styles diverse. Shifting from Drucker's erudition and measured tone to Hammer's revolutionary and provocatively violent declarations ("don't automate, obliterate") was a bit dizzying.
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